Keepit and HYCU have announced developments in their go-to-market and product strategies.
Most customers still think it is up to their software suppliers to protect the data they store in those software systems, whether it is in the cloud or even on-premise, it’s not of course, it’s their responsibility.
That’s why firms like Keepit and HYCU exist, to help properly protect data in SaaS and cloud workloads.
Keepit recently expanded the number of SaaS workloads it protects, and it has now entered into a strategic go-to-market agreement in Germany and Switzerland with distributor Ingram Micro.
Thanks to the new agreement, value-added resellers, managed service providers, and managed security service providers will gain access to Keepit's SaaS data protection solutions, supported by Ingram Micro's “comprehensive channel know-how and platform expertise”, said Keepit.
Ingram Micro will assist Keepit with marketing, sales and support of the Keepit portfolio, and provide greater flexibility in purchasing and financing solutions that include Keepit's SaaS data security services.
“As a leading B2B platform company, Ingram Micro is a key enabler of our channel strategy in the DACH region,” said Cyril VanAgt, VP of EMEA channel at Keepit. "This new relationship enables us to make our vendor-agnostic SaaS data protection solution even more widely available, and provides resellers, MSPs and MSSPs with a scalable, high-margin offering for their customers.”
Britta Appel, head of category software at Ingram Micro Germany, added: “Managed cyber security is an area of growing complexity and we are committed to providing partners with modern, reliable, and secure cloud solutions that meet today’s data security and recovery requirements. Keepit takes a consistent approach to simplifying data protection and makes it easier for channel partners to reliably secure SaaS data."
Launched in January 2024, the Keepit Partner Network is aimed at resellers, MSPs and distributors through its “partner only” strategy. The programme is active in North America, EMEA and ANZ.
Meanwhile, HYCU has some serious product expansion news for the channel around its HYCU R-Cloud Platform. With new support for Microsoft Hyper-V, Citrix XenServer, Azure Blob Storage, Box, Microsoft Planner, and more workloads, HYCU now delivers protection to over 90 workloads, including virtual machines (VMs), file shares, IaaS, DBaaS, PaaS, SaaS, and emerging artificial intelligence and machine learning workloads.
Legacy backup vendors, says HYCU, stitched together portfolios through acquisitions and a patchwork of disjointed managed storage products, “not a real platform”, leaving IT to run multiple backup tools across on-premises, multi-cloud, and SaaS, “while silos persist, and workloads stay exposed”.
HYCU maintains it replaces that sprawl with one platform that expands coverage across the entire data estate, so you can retire point solutions and give admins a single global view to set policy, SLAs, and reporting. “The result is fewer tools, no storage or management silos, consistent recovery, and lower risk,” says the company.
“Enterprises of all sizes are done with piecing together fragmented backup and data protection stacks,” said Simon Taylor, CEO and founder of HYCU. “Now, with HYCU R-Cloud, we’re giving IT teams a true platform, one interface, one policy framework, and one consistent experience to protect data wherever it lives. Our latest release delivers breadth and simplicity that the industry has been chasing for years.”
With the new series of updates to the R-Cloud Platform, HYCU introduces, among other updates:
-One management view for everything: customers can now manage over 90 integrations across on-prem, hybrid, and cloud workloads from one interface. Whether protecting VMs, file shares, SaaS apps, cloud databases, or AI workloads, HYCU provides a single platform with consistent policies, automation, and controls
-New hypervisor coverage: Agentless support for Microsoft Hyper-V and early access support for Citrix XenServer, joining existing support for VMware, Nutanix, Azure Local (formerly Azure Stack HCI) and Dell PowerScale
-New cloud services: Native protection for Azure SQL and Azure Blob Storage, alongside existing coverage for AWS and Google Cloud
-New SaaS applications: Support for Microsoft Planner, Box and iManage Cloud now available on the HYCU Marketplace, along with expanded offline recovery for Microsoft 365, Microsoft Entra ID, Okta, and GitHub
-HYCU R-Shield Scanner enhancements: Additional support for scanning, anomaly detection, and threat detection. R-Shield now includes real-time backup health insights, SLA compliance, and built-in malware scanning and anomaly detection, giving teams “confidence that data is protected and uncompromised”
