Required reading for anyone building a channel to face a customer-centric environment
The IT channel in 2017 faces macro-economic issues, compounded with political and regional change - on top of a fundamental shift in technologies and a connected world. But standing still is not an option, and channel strategists need to think carefully about the coming year. To set a course through such uncertain times requires understanding of the forces in play. IT Europa's analysis of predictions for the channel was last year's most downloaded report, and 2017 is expected to follow that trend.
From changing sales models and the heightened interest in mergers and acquisitions as new businesses are formed and those with legacy issues leave, the internal pressures on channel management have been recognised by our experts and some conclusions presented.
Then there are the changing channel models – from managed services to the provision of consulting services, the old days of technology supply have been banished by the internet age. Help plan your change processes with our insights; download the report here.