Cloud telephony specialist NFON has promoted Merano Mettbach, formerly Chief Sales Officer, to CRO with immediate effect.
In his new role, Mettbach (pictured) will develop the company’s revenue strategy, integrating and coordinating marketing, sales, partner and customer operations, and overseeing revenue and channel management.
He said: “The journey from lead to functioning service becomes faster and, above all, more sustainable! Tasks and interfaces are redefined, divisional strategies are adapted and thus transferred to a standardised revenue strategy”
This achievement marks the latest milestone in NFON's transformative year. CEO Patrik Heider remarked: ‘We are working intensively on operational excellence in order to further increase our profitability on this basis.”
