OmniSci, which offers a GPU-accelerated analytics platform for faster parallel processing, has directly launched into EMEA. The company has announced the appointment of its first regional sales lead who will help grow the vendor's channel.
The San Francisco-headquartered vendor aims to “make data analytics easier and more cost effective” for customers, with existing users including BMW and Verizon, who are tackling the “current limitations and challenges of mainstream analytics tools”, said OmniSci.
Scan Business of Bolton, Greater Manchester has already been appointed to sell the company's solutions. It is a partner for Nvidia, Mellanox (recently acquired by Nvidia), Microsoft, NetApp and Check Point, amongst others.
The platform is available in the cloud through OmniSci Cloud and leading public cloud providers and on-premise with OmniSci Core and Enterprise Edition.
The power of a GPU-powered database makes it easier to work with demanding datasets such as machine learning, cybersecurity, artificial intelligence and IoT and web data, as well as business transaction data, where patterns and insights need to be recognised quickly.
A GPU (graphics processing unit) is a specialised type of microprocessor that runs at a lower clock speed than a CPU, but which has many times the number of processing cores.
The OmniSci platform provides companies with the power to query and visualise massive, multi-billion-row datasets in milliseconds. Originating from research at Harvard and MIT's Computer Science and Artificial Intelligence Laboratory (CSAIL), the company was originally called MapD and has been operating in the US for a number of years.
Last October, the firm completed a $55m Series C funding round, bringing its total backing to $92m from investors including Verizon, Google Ventures and GPU analytics industry leader NVIDIA.
The company has now hired Allison Searle as vice president of sales for EMEA to strengthen its customer sales and support programmes across the region.
Grant Halloran, EVP and chief commercial officer at OmniSci, said: “Allison's experience in cultivating industry verticals and delivering on revenue strategies will enable us to accelerate the expansion of our customer relationships throughout Europe and beyond.”
Searle has joined from Alpega Group, a Brussels-based global logistics software company, where she served as chief commercial officer for Alpega’s Transwide and Teleroute brands. Her prior experience includes posts as senior vice president of global sales and vice president of sales, EMEA, for Mercator Solutions, as well as director-level positions for Consona Corporation, Day Software and FileNet Corporation.
“OmniSci is unique in the EMEA market, which gives us immense opportunity for expansion,” she said. “I will be addressing our existing customer relationships in Europe, as well as diving into numerous sales opportunities in telecoms, banking, automotive, aviation and many more sectors.”
