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Red Hat revamps partner programme for enhanced simplicity and flexibility

Red Hat is revamping its partner programme to provide simplicity, choice and flexibility for partners.

This update brings a modernised partner programme model with enhanced tools and access to technology, training, and resources for streamlined cross-collaboration.

Stefanie Chiras, SVP, Partner Ecosystem Success, Red Hat, said: “This latest evolution of Red Hat’s partner engagement model sends a clear signal to our partners that Red Hat is prioritising the ecosystem as the leading catalyst for customer value.”

Central to this initiative is the Red Hat Partner Practice Accelerator Programme, an invite-only scheme designed to enable, validate and incentivise partners, with a focus on commercial, mid-market, and SMB customers. 

The programme, open to eligible partners globally, will be complemented by a new demo platform launching in May 2024.