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SearchStax extends its cloud-based search platform to marketers

SearchStax has extended its cloud-based search platform beyond its traditional user base of developers to marketers. 

By extending its search infrastructure, SearchStax claims it's making it easier for digital marketers to "add and manage" search experiences on any website, particularly sites built on platforms like Sitecore, Drupal, or Adobe Experience Manager.

"With SearchStax, developers can easily implement a full search experience in a few hours, including full front-end with our Theme Editor. And marketers have all the tools they need to intuitively understand how users interact with search - and easily optimise the search experience and drive the content strategy," said Sameer Maggon, founder and CEO of SearchStax.

"For many of our clients, this level of ease and power is a revolution," Maggon added.

SearchStax cloud-based platform has been organised into two offerings. Managed Solr offers Solr to developers and SearchStudio offers website search to marketers and developers for their website users.

"SearchStudio enabled our developers to rapidly deliver a search experience that exceeded our requirements. Now, I have access to this wealth of data that I can quickly organize to determine which way to improve search, and implement these changes in a few clicks," said Micah Ruge, director of digital experience at Calix. "The entire thing is incredibly easy," concluded Ruge.