Winshuttle, the data management and process automation provider, has joined forces with eight European-based system integrators to implement its master data management (MDM) and product information management (PIM) platform Enterworks across the EMEA region.
Partners signed up include Start with Data in the UK and Ireland, Infoverity for the Spain and Portugal markets and Datasolution in France.
MDM enables businesses to create a single, governed source of the truth for their strategic data assets across systems, while PIM helps organisations create, manage and share trusted differentiated product data.
Enterworks is designed to help organisations accelerate their digital transformation strategies by driving business process performance and keeping pace with competitors.
The technology serves a broad range of product-centred industries including retail, high tech, apparel, vehicle and auto, healthcare, food, home furnishings and building construction supplies.
The US-headquartered company already supports brands including Fender, Pets at Home, ConAgra and Lilly.
Winshuttle’s other EMEA partners include Adsotech (Finland/Nordics), Comma Group (UK&I), CTAC (Netherlands), Strategix (Poland/Germany/ Russia) and Tentive (Netherlands). They will all host Enterworks for customers, which will involve integrating the platform across multi-domains, shaping product data management and offering expertise on data strategies.
Winshuttle said it will be extending the number of resellers and system integrators going forward.
Ben Adams, CEO at Winshuttle partner Start with Data, said: “Winshuttle Enterworks has a strong reputation as a leading vendor in product data management and MDM for retailers and distributors. Our expertise in retail, distribution and manufacturing, combined with a mature and proven solution, is a perfect match for customers - meaning projects can generate value and be delivered cost effectively and on time.”
Mark Hallam, EMEA VP at Winshuttle, added: “Growing our network of local partners within Europe will enable customers to not only take advantage of advanced MDM/PIM technology but also create opportunities to compete more effectively on a global scale.”
