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Dutch IT Group buys e-commerce specialist

Will continue with own brand and name

Dutch Infotheque Groep BV is buying 4Launch, an e-commerce shop founded in 2003. The acquisition is still subject to approval. Jordy Kool, CEO Infotheque: "Our customers in the education and within the government already use our custom made customer portals. For consumers and businesses I had for some time been looking for a specialist. With 4Launch we found the right match."

4Launch has been operating for twelve years as a merchant in electronics, focused on the private and business market in the Netherlands and in other countries within the EU. The product range is comprised of hardware, software, peripherals and accessories.

4Launch will continue its activities under its own name and combines its expertise in the field of e-commerce with Infotheque to serve B2C and B2B channels.

Infotheque Groep 's turnover is around €300m, with has 425 employees and offices in Leiden (Netherlands), Barcelona (Spain), Mechelen (Belgium), Böblingen (Germany), Copenhagen (Denmark), Stockholm and Gothenburg (Sweden), Milan (Italy), Milton Keynes (England) , Burgas (Bulgaria) and Warsaw (Poland).