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French SaaS specialist expands in Europe

UK growth prompts partner drive

Paris-based provider of software solutions to B2C and B2B Mirakl has announced an expansion of its partner programme across Europe driven by a recent substantial growth in its UK operations, it says.

The company says it will begin recruiting new partners under its BLINK partner programme to meet the growing demand in Europe and has plans to triple its UK business this year which will include a significant expansion of its customer base.

For this end it will hire the pre-sales, sales and solution experts who will join the company’s London office and will operate throughout the UK as it’s expected that the UK will become Mirakl’s largest EMEA market outside France, it says. “UK companies are grasping the opportunity to ‘be’ their own marketplace, and free themselves of the limitations of other platforms. The UK is a strategic market to Mirakl and we have big plans for growth. We are very pleased to be expanding our internal teams further and inviting solutions providers with a deep understanding of online retail and marketplace technology to join the BLINK partner network,” says Eric Chemouny, Senior Vice President of EMEA at Mirakl.

Mirakl provides on-demand online marketplace capabilities to online businesses on a managed basis (SaaS). It offers its services to both B2C and B2B organisations who wish to launch their own online marketplace.