Wendy Lurrie has joined enterprise search firm Sinequa as its new CMO, with a remit to lead its global marketing and brand strategy.
Lurrie’s career spans over 30 years in marketing including notable stints at Medidata, SPUR partners, Grey, FCB and gyro (now Merkle).
Her arrival follows the recent opening of its new Aerospace and Federal Defense Business Unit, based in Huntsville, Alabama.
Alexandre Bilger, CEO at Sinequa, said: “Wendy’s deep expertise in helping companies build leading brands that inspire customers, build trust, and drive growth, is exactly the marketing leadership Sinequa needs as we expand our customer and partner ecosystem in North America and globally.”
Lurrie added: “I look forward to digging in, directing the marketing strategy, and using my skills to drive Sinequa forward as it grows its global leadership position.”