Telefonica B2B continued to grow last year says Ángel Vilá – COO, in a call on the 2018 results, with a differentiated proposal, relevant and a distinctive growth engine. “We have built a Lego-like portfolio, based on a Digital Core proposal (with Comms, IoT and Cloud) and a complete ecosystem of leading digital services to be added on top of it. This is all underpinned by our global reach and making differentiated value proposals for multinationals, Corporates or SMEs.”
As a result, B2B revenues topped €9.6Bn in 2018, growing at a healthy pace of 3.4% year-on-year and accounting for 20% of total Group revenue. Both Corporates and SMEs are growing, by 5.3% and 1.8% respectively, and the contribution of the Advanced Digital Services, namely Cloud, and IoT is worth to mention, both increasing at double digit. ”All in all, we are a reference with a distinctive positioning to capture the large growth opportunity ahead of us. We have introduced new ways of working, with 40% of savings coming from initiatives related to Customer service in Digital Channels (as fostered by the use of apps); 30% from Digital Experience in Sales (thanks to Advanced Analytics and personalised sales); 20% from simplified & trustful processes in Billing & Payments.
"Moreover, in Telefónica we continue progressing on further digitalisation, already with an Agile mindset, and we expect to deliver more than €340m of incremental savings at the end of 2019, reaching more than €1.0bn of cumulative savings by the end of 2020," he says.