Tollring's new Chief Customer Officer (CCO) Hilary Oliver will now lead the company's customer success strategy.
Expanding her previous role as Chief of Marketing and Experience, Oliver (pictured) will manage existing customer revenues while ensuring consistent customer experience, satisfaction, and retention.
These elements will be integral to Tollring's overall business strategy, the international telecoms services provider said.
She said: “Our customer success strategy focuses on customer retention, spotting opportunity, lowering cost of acquisition and driving consistency in engagement throughout all our routes to market.
“We also look to maximise market opportunities, such as Microsoft’s marketplaces, to provide more choice to customers and partners, helping them to deliver and use exceptional products that are intuitive and require little training.”
Tony Martino, CEO of Tollring added: “Hilary’s expanded role will further enhance our relationships with customers across all our touchpoints and ensure our people are united in striving for excellence.”