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Fujitsu offers new partner competition tools

Aims to support channels in competitive bids, deal registration

Fujitsu now has a new interactive platform for its SELECT Experts and SELECT Circle Partners called ‘Fujitsu SELECT Connect’. Built into the Customer Relationship Management (CRM) software, the new platform claims faster, easier and more transparent interaction on a range of topics for Fujitsu’s most committed partners.

Veerle Limbos, Vice President, Global Channel Business, Fujitsu says: “This major investment reflects an important first step to digitalise the SELECT Partner program, and in doing so create an innovative and connected landscape of tools and benefits that drive channel partner business growth while significantly reducing their cost of sales.” With around 70% of sales of all Fujitsu products and solutions going through the company’s channel, certified and registered members of the SELECT Partner program are seen as an extension of the company’s own salesforce.

For example, partners can now register their deals directly on the CRM platform used by Fujitsu’s own sales people, it says, then track the status of the registered deals, and give feedback on the status of approved deals. With the deal registration functionality, Fujitsu aims to support its partners in more competitive bids. Partners also benefit from faster processing of new deals – as the database is held on a single, integrated CRM platform – while processes have been simplified and made more transparent for even greater ease of doing business, it says.