Axway says it is growing its Advantage Partner Program to expand its global partner ecosystem. Claiming more than 200 active partners including large system integrators, managed service providers and value added resellers, Axway plans relationships with specialised consultancy firms focusing on high-value niches such as mobile development, API management and digital transformation. In the last 12 months, Axway has expanded its global partner ecosystem with the addition of new Digital Solution Provider partners including KPMG Australia, DOGFISH Mobile Ltd in the UK, and Trustlink in South Africa.
“Mobility, API management and industry analytics are core technology enablers to large digital transformation projects in Fortune 1000 companies,” said Mike Dayton, senior vice president, global alliances and channels, Axway. “The new Axway Advantage Partner Program is designed to bring enhanced value to our partner ecosystem, which in turn amplifies the value we deliver to our customers.”
“Organisations are looking to adopt new API-based connectivity methods over traditional approaches to accelerate, secure, and manage their digital business initiatives,” said Jeffrey Nibler, VP of API Management at Acclaim Consulting, based in the US. “The impact of Axway’s Digital Business Enablement solutions and Acclaim Consulting’s expertise opens new revenue channels and reduces integration costs.”
"As an Appcelerator Partner, we recently joined the Axway Advantage Partner Program,” said Ross Tuffee, CEO of DOGFISH Mobile “With the combination of Appcelerator and API Management, we see a lot of market opportunities to enable end-to-end mobile lifecycle management. We are planning a series of co-marketing activities with Axway in the UK to support our joint go-to-market strategy.”
To further expand its partner ecosystem and enhance agility in today’s fast-paced digital era, Axway’s new partner program offers online, self-paced enablement tools to support sales, technical and training initiatives, Preferred Partner status, co-marketing campaigns, incentive programs, Business Booster Webinars, and more at the Axway EMEA Partner Summit in Berlin this week.