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Bridgehead wins Acer eco-friendly channel portfolio

Bridgehead wins Acer eco-friendly channel portfolio

Bridgehead International has sealed a UK distribution agreement with Acer for a diverse range of new eco-friendly products.

The portfolio includes eScooters, eBikes, power batteries, air purification systems, and 5G connectivity products.

Bridgehead will deliver a comprehensive go-to-market plan for each of the new Acer product categories.

Darren Calow, for new business development at Acer UK, said: “We sought a partner who shares our values and offers a proven track record in taking new innovations to market, and Bridgehead stood out for their transparent approach, rapid results ethos and their extensive network of channel partners.”

Paul McIntosh, CEO of Bridgehead International Agency, added: “Consumers in the UK, and globally, are increasingly committed to ethical purchasing. Acer's offering of high-quality and eco-conscious tech will definitely strike a chord with consumers in the UK.”