Former Twilio veteran joins 8x8 as CRO

8x8 has named Lisa Martin (pictured) as CRO to boost revenue, lead its sales strategies, and oversee its global sales team.

Martin brings over 15 years of experience in the contact centre and communications industry, having held various roles at both Twilio and Genelsys

8x8 CEO Sam Wilson said: “Lisa’s experience leading sales organizations, especially in the dynamic contact center market, is going to be invaluable as we continue driving adoption of our cloud contact center and unified communications platform.”