Digital workflow company ServiceNow has appointed Damian Stirrett as its new Group VP and GM for the UK and Ireland, as part of its EMEA expansion strategy.
Previously, Stirrett (pictured) served as GM for Microsoft's Enterprise Commercial business in Western Europe and held senior roles at HP in the UK and Ireland.
At ServiceNow, he will focus on accelerating business transformation and deploying AI-led solutions for customers in the region.
Cathy Mauzaize, President EMEA at ServiceNow, said: “Our UK and Ireland business is pivotal to our continued EMEA growth and has seen momentum in recent years as we work with some of the largest organisations in both the private and public sector to fuel their transformation and productivity.
“With Damian’s leadership and experience, we are well positioned to accelerate our growth in the region reaching businesses of all sizes and industries.”
