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Avaya acquires Edify to bolsters contact centre offering

Unified communication channel player Avaya has enhanced its contact centre solutions by acquiring Edify. 

This acquisition integrates advanced AI capabilities for customer journey orchestration and workflow management into Avaya’s Experience Platform and enriches its engineering team with new expertise.

Alan Masarek, CEO of Avaya, said: “This acquisition is additional evidence that Avaya is making investments in technology, people and experience to continue to power the company’s momentum in the market.”

Tony Lama, CEO of Edify, added: “Joining the Avaya team allows us to continue that mission at an unparalleled scale while advancing Avaya's innovation without disruption strategy.”